The world of digital assets has a big name again: the legendary rapper and cultural icon Snoop Dogg has launched his own collection of NFT gifts, which was presented exclusively on Telegram. The unexpected collaboration with the messenger and the NFT community turned into a viral launch: the collection was sold out in just half an hour, and the secondary market is already flooded with resellers hunting for limited editions. For Telegram, this event has become a symbol of a new stage in the development of Web3 infrastructure, and for collectors, a signal that NFT is back in fashion.
The collection sold out in 30 minutes
The collection was named in keeping with the artist's spirit - provocative, humorous and recognizable. Each NFT gift was a unique digital artifact: from animated smileys and stylish mini-comics to interactive audio messages, where Snoop voices the NFT himself. These digital souvenirs were released in a limited edition, some of which fell into the hands of random users who managed to activate the link first. The rest went to collectors and fans of the artist who follow the news in the crypto environment.
The most important detail was that the entire collection was launched inside Telegram, without the need to connect external crypto wallets or go through complex verifications. Telegram has long been experimenting with Web3 solutions, and the launch of NFT gifts with the participation of a world-class star was a real breakthrough. All transactions took place in a few clicks: the user opened the link, chose the lot they liked, paid for it in TON or USDT, and immediately received the NFT directly to their personal Telegram wallet. Simplicity and speed have caused a real stir — almost the entire collection was bought out within the first 30 minutes after the launch.
The emergence of such digital gifts in Telegram has opened up a new niche for collecting. Now users can not only exchange stickers and memes, but also own unique objects with confirmed authenticity. And when it comes to authors like Snoop Dogg, each token becomes not just art, but a digital autograph of the era. Some copies are already being resold for amounts several times higher than their original price. This fuels interest in the platform and encourages users to look for a place where they can safely buy or sell such NFTs.
This is how a special community emerged, which instantly became a meeting place for collectors, investors, and crypto enthusiasts. We are talking about the Telegram flea market https://t.me/giftpawn, where anyone can put NFT gifts up for sale, including those from Snoop Dogg, and also look for rare drops from other authors. The platform is actively developing and is already considered one of the most vibrant and spontaneous NFT markets in Telegram. It has internal filters, protection from fraudsters, and transactions are carried out through simple smart contracts supported by bots.
A premium segment has also emerged in parallel, which includes rare releases and limited editions of up to 50,000 pieces. These are collections that have not made it into the mass market and are considered potential investment items. They can be tracked and purchased on https://t.me/giftpawn — this platform is positioned as a luxury showcase of digital souvenirs of the Telegram era. Here are collected works from the most high-profile drops, including artists from Asia, Europe, the USA, and of course, collaborations with pop stars. Some of the lots in luxpawn have already been resold for $300-500, and analysts predict that this wave will grow by the end of the year.
The launch of Snoop's NFT collection was not just an episode in the world of Web3, but an important milestone in the transformation of Telegram from a messenger into a full-fledged digital economy platform. Until now, NFTs were available only in specialized ecosystems: OpenSea, Magic Eden, Blur. But Telegram, with its billion-strong audience and built-in TON support, is gradually changing the rules. If Telegram was previously used to announce and promote NFT drops, now it itself is becoming a platform where the drop occurs, is sold and discussed in real time.
The phenomenon of Telegram's "NFT gifts" lies in their emotional attachment. It’s not just a jpeg file with a token, but a full-fledged digital gift, often with a plot, sound, animation, and built-in resale features. Some even include access to closed channels, VIP chats, or events. It’s this gamification element that has become key to the success of Snoop’s collection. Buying a token feels like participating in a global fan club with elements of economics, and this changes the very perception of digital objects. Snoop Dogg has been a part of the crypto ecosystem for a long time. He has released NFT collections on Ethereum, collaborated with The Sandbox, supported drops on Polygon and Solana. But his appearance on Telegram and the resonance caused by this launch show that the platform is becoming a new home for digital collectors. The ease with which the transaction takes place, the absence of a gas fee, instant resale - all this makes Telegram a unique space for NFTs in 2025.
Snoop Dogg NFT Collection Telegram
Today, buying, exchanging and collecting Telegram NFTs has turned into a full-fledged market. Platforms like giftpawn no longer look like experiments. These are real showcases of digital culture, where people come for artifacts created not only by designers, but also by world-class stars. What started as a drop from Snoop quickly turned into a movement. Thousands of users now search for new collections daily, put rare cards up for sale, and discover a new type of digital gift that combines emotion, fun, and earning potential.
Telegram has essentially offered the world a new NFT format. Lighter, more mobile, and more everyday. You don’t need to be a techie or a crypto investor to use it. All you need is a smartphone, a Telegram bot, and an interest in the digital future. Snoop’s collection was the first big step in this direction. But judging by the activity at flea markets and the rapidly growing number of new creators, this is just the beginning.