The Interview with CNN
"We are constantly bombarded with images and social media posts that make people feel like they need to achieve perfection, which is unattainable. I have been open about my own personal mental health struggles and how I have felt “less than.” There are so many unrealistic expectations for women in our society and a pressure to look and act a certain way. Social media has definitely influenced our idea of “perfect,” and we often turn to these platforms for validation and comfort. But in the end, this also makes us all feel a bit lonelier.
I’m actually a big advocate for social media detoxes. I’m still connected and like to see what’s going on, but it’s important for me to take time away from scrolling. I try to remember that everyone is usually sharing a highlight reel and only their best photos, and that I don’t need to feel bad about not looking the same way."
Beauty for the future
"I’ve been fortunate enough to work with some of the best makeup artists in the world. I love the art of makeup and experimenting with different looks and how they can totally change a character. Two years ago, I decided to create a brand that changed the conversation around beauty.
I felt this was something that was needed in the industry and isn’t discussed enough. I used to think I had to wear makeup in order to feel pretty, but now I understand that I don’t need makeup to feel beautiful. Now, I view makeup as an accessory and something to be excited about. And that’s really what I want Rare Beauty to embody – wear as much makeup or as little as you want – this is a safe and welcoming space where everyone should feel comfortable.
We are committed to raising funds with other partners and our community, and one percent of Rare Beauty annual sales will go directly to the Rare Impact Fund. With the Fund, we also created the Rare Impact Mental Health Council, which is made up of expert advisors from leading universities, organizations, and companies to help us make sure we are making the biggest impact.
I want everyone to find the power in what makes them rare. We all need to embrace our uniqueness, stop comparing ourselves to others, and love ourselves more, especially right now. "